Pricing Is Key
Pricing your property appropriately is crucial. Some agents will overprice your property to acquire the listing, and then spend much of their time convincing you to reduce the price.
Initially overpricing your property will result in:
- Experienced Sales Reps advising their buyers of other well-priced listings
- Agents will not waste their buyer’s time showing an overpriced property
- Other well-priced properties appear more attractive
- Showings are few and far between
- Your listing becomes stagnant
Pricing should not be taken lightly; specifics such as location, unique features, demand, competition and past comparable sales must be taken into account. This will ensure your property is priced correctly to sell efficiently with the least amount of inconvenience to you.
A well-priced property creates excitement amongst real estate agents which will quickly attract buyers with the possibility of multiple offers.
